DC SHOES AND MARVEL INTRODUCE A NEW, FOURTH WALL-BREAKING, OFFBEAT DEADPOOL COLLECTION
02 November 2022
DC Shoes is teaming up with Marvel for a custom Deadpool collection. With a wide range of adult footwear and apparel, the collection combines the excitement surrounding the beloved character with vintage art from the original comic books.
True to form, Deadpool breaks the fourth wall within the collection — with custom quotes and artwork poking fun at himself and DC Shoes. From the box art and tissue paper to the chimichanga references, the fine details of the collections are bound to excite casual fans and collectors alike.
The hero of the collection is the Manteca which features a distressed waxed canvas to replicate Deadpool’s iconic red and black suit. Another standout is the Manual Hi with a digital print featuring original Deadpool comic book art from 1994, the same year that DC Shoes launched as a brand. The collection is rounded out by a range of DC Shoes’ best-selling Essential styles and wearable apparel staples for adults.
To align with the global release, DC Shoes and Marvel created a custom comic book where Deadpool travels back to 1994 and links up with DC Shoes team members Josh Kalis, Ken Block, Danny Way,Mike Blabac and Wes Kremer. Although not for sale, 5,000 copies of the comic will be distributed globally through giveaways, partnerships and seeding.
The Marvel X DC Shoes Collection drops on November 5, 2022, and is available worldwide at select stores and at dcshoes.com
Since 1994, DC Shoes has been committed to progression—from game-changing skate shoe designs to supporting the most groundbreaking skateboarders, snowboarders, and artists in the world. DC helped shape modern collaboration culture by pioneering partnerships with the likes of Supreme, FTP, Shepard Fairey, Buscemi, Doublet, and Carrots. In 2022, DC continues to push the envelope with more exciting collaborations. dcshoes.com@dcshoes@dc_womens